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Tuesday, June 17, 2008
Santa Clara University, Santa Clara, California
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Boomer Business Summit

Phase I:
January 1 - May 2, 2008

Executive summary submissions accepted

May 2, 2008
Executive summaries due by 5:00 pm PDT (3-5 pages)

Phase II:
May 8 , 2008

Semifinalists selected, all contestants notified

May 23, 2008
Semifinalists' complete business plans due by 5:00 pm PDT

June 2, 2008
Finalists selected, all semifinalists notified

Phase III:
June 17, 2008

Competition presentations - Grand Prize Winners selected.

2008 Silicon Valley Boomer Business Plan Competition

Are you developing innovative products and services for the 45+ market?

Consider this – as of 2006, in the United States alone, there are more than 108 million people over the age of 45.  The 78 million baby boomers born between 1946 and 1964 make up 28% of the U.S. market and account for 77% of all financial assets.  This baby boomer market represents over $2 trillion in annual spending power!  By the year 2030 there will be 71.5 million Americans age 65 and older, more than double the number of Americans currently within that demographic. This massive demographic shift means new opportunities for growth, service and profit. This is a business opportunity you can’t ignore.

Do you have a business plan or startup venture that shows significant business potential for this burgeoning market? If so, we invite you to enter the 2008 Silicon Valley Boomer Business Plan Competition co-sponsored by the Executive Development Center at Santa Clara University's Leavey School of Business and Mary Furlong and Associates.

From early-stage ventures in medicine to media, fashion to financial services and beyond, the 2008 Boomer Business Plan Competition aims to generate the best ideas from the best universities as well as tap into the business expertise and creativity of any entrepreneurs globally who are addressing the 45+ market. 

"Being a part of the event has given us tremendous visibility and opened doors for our company within the SCU circles of friends, advisors and investors."

Siamak Sani, President/CEO. World Hearing Organization Inc., 2007 Grand Prize Winner - General Category

TWO (2) $10,000 prizes will be given in two separate categories:

Health Category is for business ideas – with an emphasis on the boomer and/or aging market - that relate to opportunities focused on health, wellness, fitness, eldercare, or medical devices.  Screening judges with expertise in different segments within the various health fields will evaluate the business plans.  Technology innovations can be integrated into these business ideas.

General Category is for business ideas - with an emphasis on the boomer and/or aging market - that relate to the areas of: travel, financial services, media, transportation, grand-parenting, relationships, social networks, real estate, fashion and beauty, recreation and play, spirituality.  Screening judges with expertise in these different segments will evaluate the business plans.  Technology innovations can be integrated into these business ideas.

The 2008 Silicon Valley Boomer Business Plan Competition will provide contestants with the opportunity to meet investors and partners, secure resources, and get media exposure to help turn dreams into realities.

Take advantage of this opportunity!

This is an opportunity you can’t pass up if you are at an early stage in the development of your business.  In Phase I of the competition, all entrants will receive feedback on their executive summary submissions following the first round of the judging process.

In Phase II, entrepreneurs selected as semifinalists in the competition will have their full business plans reviewed by venture capitalists and industry experts and receive additional feedback on their submissions.

In Phase III, the final phase of the competition, the finalists in each category will present to an esteemed panel of judges at the 2008 Silicon Valley Boomer Venture Summit and Business Plan Competition at Santa Clara University on June 17, 2008.  This event is designed to uncover new opportunities for business and investment in the Boomer marketplace and is an unparalleled opportunity to:

  • have access to networks of world-class entrepreneurs, investors, private equity community, and potential partners
  • receive content-rich feedback on their business plans from the judging panel
  • gain valuable media exposure
  • receive extensive materials on the size and demographics of the market, access to the top organizations touching the 45+ market (AARP, ASA, BFA, NCOA and others)

In addition to competing for the $10,000 Grand Prize, finalists are eligible to be selected to present its business plan to the Screening Committee of the Band of Angels, Silicon Valley's oldest seed funding organization (http://www.bandangels.com/).

Competition Eligibility

Who is eligible to enter? 

  • Participants must be eighteen (18) years of age or older
  • University and college students, entrepreneurs, independent business professionals from around the globe
  • Business plans must show the 45+ market as the primary market for the product or service
  • Entrepreneurs from early-stage companies with annual revenues of $0 to $1 million

Two Grand Prizes of $10,000!

Two (2) $10,000 Grand Prize Winners will be chosen on June 17, 2008 at the 2008 Silicon Valley Boomer Business Plan Competition. The prize is to be used toward the winner’s business or business concept.

"....The money received from the Boomer Competition went towards patent costs. Without that money, some of the IP may have been lost and we would have been stuck. We are greatly indebted to Santa Clara and the sponsors for giving us this opportunity and supporting our venture!"

Tanner Nevill, Co-Founder, MicrofluiDX BioSystems(formerly Seronostics), 2007 Grand Prize Winner - Health Category

See complete Rules

Ready to enter? See How to Enter

Resources on Aging and Entrepreneurship

Do you have questions about the$10,000 Boomer Business Plan Competition?
Please e-mail us: competition_boomerventure@scu.edu

Do you have questions about the 45+ market?
Please e-mail us: inquiries_boomerventure@scu.edu

Testimonials From Previous Participants

"Winning the Boomer Competition provided us with unique exposure to investors, pharma partners and perhaps most important of all, potential customers. After the publication at the AARP newsletter, we received numerous inquiries from ordinary people, anxious to know when our device will be on the market. This gave us more credibility with our investors than any expert opinion we could have gathered!

Now, more than ever, our company operates with a true sense of the urgency, and this motivates us to persevere and succeed. Without the competition, neither we nor our investors would have never known the potential impact our device has on the boomer population."

Onne Ganel
CEO
MicroMRI Inc. (2004 $10,000 Boomer Business Plan Competition winner)

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“I cannot tell you enough how beneficial entering the Business Plan Competition was. The PR, both at the time and what has evolved since then, are wonderful. I have spent much of the past year continuing to learn about boomer marketing and this has influenced considerably the marketing material and strategic approach developed for the franchise. I am thrilled to report that we have just sold our first franchise. It has been a long, hard road, but one worth taking.”

Margit Novack
President
Moving Solutions Franchise, LLC (2005 Semifinalist)

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"I just want to thank you for all the time you invested in making the Baby Boomer Business Plan challenge and the "What's Next Conference" such wonderful events. ...I have gained some great ideas from the group's feedback about our company's business plan. It was one of the most valuable experiences I have had since starting my company four years ago.
One of the key things I was able to witness, as one of the entrepreneurs in the Top 20, was your strength in networking and building "buzz." ... I still can't believe all the experts that we met in just a few short days! Also, your advice, kind words, and introductions were invaluable to me"

Beth Sanders
Founder & President
LifeBio.com (2005 Semifinalist)

Boomer Venture Summit